Full Aircraft Branded Wrapping
Boarding Card Branding
Check-in Counter and Passenger Lounge Branding
Advertising Commercials / Brand Videos
Media Trips / Press Conferences
Seawings Website Branding
Electronic Direct Mail (EDM)
Social Media Activity
Hamilton unveiled its first watch in 1918. This was at the height of history’s aviation developments and before long, Hamilton began developing a watch to help to keep the new coast to coast U.S. Airmail service on time. Since then, Hamilton has been synonymous with the world of aviation.
To celebrate the historic synergies between aviation and Hamilton Watches, Hamilton wanted to execute a high-impact awareness campaign to promote their new Khaki Aviation Collection, to drive sales and create incremental revenue through a brand partnership with Seawings Seaplane Tours.
Seawings branded the entire interior and exterior of one of its aircraft with the Hamilton logo and flew it around the UAE for 45 days. All passengers flying over this period received a Hamilton branded boarding pass that could later be exchanged for a discount on a selection of Hamilton watches throughout UAE stores.